MEMBER SURVEYS

Transforming Public Utility Management with Insightful Customer Research 

MEMBER ENGAGEMENT

Enhance Community Engagement and Program Effectiveness with Targeted Member Surveys from Pioneer and Pulse Research

STRATEGIC DECISION MAKING

Unlock Informed, Strategic Decision-Making with Pioneer and Pulse Research's Comprehensive Member Insights Services

Executive Insights

Benefit from Expert Presentations on High-Level Findings with Pioneer and Pulse Research's Member Insights Services

WE'RE AT YOUR SERVICE

Reach Out for Additional Details and Set the Stage for Your Member Insights and Strategic Planning

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Pulse Research

Pulse was founded in 1985 by John Marling, a forward-thinking newspaper publisher and forty-year electric co-op member. Aiming to go beyond standard offerings, he envisioned providing unique solutions that combined expertise in defining research objectives, question development, and actionable recommendations.

Our methods help us identify the diverse obstacles facing power utility companies in an ever-changing communication, technological, and regulatory landscape. Informed by market research and member feedback, our approach provides insights to make sense of industry challenges and trends.

About Pulse
 

Services

Are you looking to improve member community connections, strengthen existing programs, or offer new services? Pioneer Utility Resources and Pulse Research are here to help you design targeted member surveys tailored to your goals. Highlights include:

Defining Objectives: We work closely with you to identify and articulate clear objectives for the research, ensuring that the survey is tailored to your specific goals and needs.

Comprehensive Custom Survey: Our surveys include both quantifiable responses and open-ended questions to capture every member insight.

Benchmarking: Maintain consistent questions to track member sentiment and benchmark your utility's quality of service.

Research Analysis: Utilize the survey to understand members feelings about new programs, strategic initiatives, challenges and potential options, supporting your decision-making process.

BENEFITS

Partner with Pioneer Utility Resources and Pulse Research to gain a deeper understanding of your member’s needs and preferences.

Customer-Centric Approach

Our tailored, responsive collaboration aligns with your strategic goals and industry best practices.

Tailored Solutions

Guided by your goals, we create unique solutions to meet your utility's specific needs.

Complete Data and Report

Access reliable data and a comprehensive report for your planning process.

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Enhanced Decision Making

Our insights empower you to make informed, strategic decisions.

Strategic Research Summary

Our expert analysis and reliable data craft a revealing summary of the numbers.

Expert Presentation

Our utility specialists can present high-level findings to your leadership, either virtually or in person.



CASE STUDY



The Utility Pioneers at Cordova Electric Cooperative

 

 

 


PEOPLE WANT TO BE HEARD

"The survey tells the critical importance of communicating with members."

- Clay Koplin  CEO  Cordova Electric Cooperative


Pioneer: View the Case Study

READY TO START?

Pulse Research in partnership with Pioneer Utility Resources conduct member surveys to help you identify priorities and effective strategies.

 

Contact Us



JOHN MARLING
(503) 784-5772
marling@pulseresearch.com


BRIAN KNAPP
(503) 781-6873
knapp@pulseresearch.com

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